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WordPress Website

Pleasant Wealth

Website design and layout for the homepage of financial site for Pleasant Wealth

Project Scope Full web design + build with mini brand refresh.

Pleasant Wealth financial advisors were looking for a website design intended to focus on conversions while refreshing their entire online presence, from the content, colors and imagery used to the invitation visitors feel when they land on the site.

The desire for a bright and bold yet warm aesthetic focused on tweaking their previous blue and gold brand colors. Highlighting their new, more modern yellow in specific imagery of their target audience combined the joy indicated by the color yellow with the welcoming nature of women of retirement age.

With content guided by keyword research, the site is laid out to invite the user into the process of working with Pleasant Wealth.

Pleasant Wealth website project shown on a laptop

Project Scope

Redesign + customization on the Shopify platform.

Pleasant Wealth financial advisors were looking for a website design intended to focus on conversions while refreshing their entire online presence, from the content, colors and imagery used to the invitation visitors feel when they land on the site.
The desire for a bright and bold yet warm aesthetic focused on tweaking their previous blue and gold brand colors. Highlighting their new, more modern yellow in specific imagery of their target audience combined the joy indicated by the color yellow with the welcoming nature of women of retirement age.

With content guided by keyword research, the site is laid out to invite the user into the process of working with Pleasant Wealth.